SELLER FAQs

Why do people sell their home at auction

Selling a home at auction offers sellers a streamlined process, often yielding faster results compared to traditional methods. With a set auction date and terms, sellers can swiftly move towards a sale without the uncertainty of prolonged negotiations. The competitive nature of auctions can also work in favor of sellers, driving up the final sale price as interested buyers vie for the property. Additionally, auctions provide a platform for targeted marketing, enabling sellers to reach potential buyers actively seeking properties through this method.

Moreover, auctions accommodate various property types, including unique or specialty homes that may not appeal to a broad market. Whether it's a property with distinctive features, historical significance, or one in need of significant renovations, auctions offer a platform to attract interested buyers. For sellers facing financial challenges such as debt or foreclosure, auctions can provide a solution by swiftly liquidating assets to meet financial obligations. Overall, the auction process offers sellers a combination of speed, certainty, and potential for maximizing returns, making it an appealing option for those looking to sell their homes efficiently and effectively.

What’s The Process of Selling at Auction

  • Selecting an Auction House: The first step is to choose an auction house or auctioneer to handle the sale. Research and select a reputable auction company that has experience in selling residential properties.
  • Initial Consultation: Once you've chosen an auction house, you'll typically have an initial consultation with them. During this meeting, you'll discuss your goals, the property you're selling, the auction process, and any terms and conditions.
  • Property Evaluation and Appraisal:The auction house will likely conduct a thorough evaluation and appraisal of your property to determine its market value and set an appropriate reserve price or minimum bid.
  • Signing a Contract: If you're satisfied with the terms, you'll sign a contract with the auction house outlining the details of the auction, including fees, commissions, and any other relevant terms.
  • Marketing and Promotion: The auction house will then develop a marketing strategy to promote your property to potential buyers. This may include online advertising, direct mail, email marketing, and other promotional efforts to attract bidders.
  • Open House and Property Viewings: Prior to the auction, there may be opportunities for prospective buyers to view the property through open houses or scheduled private viewings.
  • Auction Day: On the day of the auction, interested buyers will gather either in person or online, depending on the auction format. The auctioneer will lead the proceedings, and bids will be placed on the property.
  • Acceptance of Winning Bid: If the highest bid meets or exceeds the reserve price (if there is one), the property will be considered sold to the winning bidder.
  • Contract Exchange: After the auction, the winning bidder will typically be required to sign a contract and provide a deposit, usually a percentage of the purchase price, as earnest money.
  • Closing Process: The closing process proceeds similarly to a traditional real estate transaction, with the necessary paperwork completed, inspections conducted, and financing arranged if needed. The closing typically occurs within a specified timeframe after the auction.
  • Transfer of Ownership: Once all conditions are met and the closing is finalized, ownership of the property is transferred to the buyer, and the sale is complete.

The Benefits of MMT/Briggs Partnership

The collaboration between Briggs and MMT offeres a comprehensive marketing approach, providing double exposure through both traditional real estate channels and auction marketing.

From pre-listing preparations to settlement, the collaboration provides seamless support throughout the entire sales process, offering a full-service experience and facilitating a successful transaction.

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